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Lone Star Cell MTN launches 21 Y’ello Care

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The New Dawn Liberia The New Dawn LiberiaThe Corporate Communication Manager of Lone Star Cell/ MTN Corporation, Dr. Laurence K. Bropleh has reaffirmed the company’s commitment to investing in the educational and health sectors of Liberia.

According to Dr. Bropleh, the company will continue to “take the lead” in providing adequate support to the health and educational sectors of the country, reiterating the company’s willingness to collectively work with the government and others to help “fix the mess” in the educational system.

Dr. Bropleh was speaking on Wednesday, June 4, 2014, when he addressed a news conference to announce the Digitization of teaching and learning as part of the 21 Day Y’ello Care, which kicked off June 1, 2014. Twenty-one (21) days of Y’ello Care is the company’s annual employee volunteer program.

He pointed out that employees of Lone Star Cell MTN would reach out to various communities in Bomi, rural Montserrado, and Grand Bassa counties to renovate schools, as well as setup digital library for Liberian students in those schools. He said the digitization of learning and teaching in Liberian schools remains paramount to the communication company.

“For the third consecutive year, Lone Star Cell MTN employees and other MTN employees across the world will unite under the theme: Investing in Education for All, as they embark on various educational projects for 21 days. Digitization of learning and teaching is particularly closed to our heart at Lone Star Cell MTN and the MTN group,” he noted, emphasizing that the company, through its foundation named and styled: Lone Star Cell Foundation, will continue to “lead in supporting education and health” in line with the development agenda of the government.

He said employees of the company will now have the opportunity to contribute towards “closing the digital divide in our communities”- most especially among learners and teachers in some remote parts of the country.

“In these 21 days, employees will reach out to various communities around Liberia inclusive of Bomi, Rural Montserrado and Grand Bassa counties. Staff will busy themselves giving back to renovating schools, reading to students, setting up digital library and just having quality presence with Liberia’s students,” he averred.  According to Dr. Bropleh, the new campaign is gearing towards equipping and developing Liberian students to the digital world.

The Lone Star Cell MTN executive also indicated that if Liberian students must be on par with their counterparts across the African continent, it is prudent that the necessary opportunities be afforded them to compete with others in digital learning, saying many Liberian students and teachers do not have access to digital learning and teaching, and therefore, the company intends to help “close the gap.”

Speaking further, Dr. Bropleh assured that Lone Star Cell MTN will continue to offer affordable products and services to its numerous subscribers. Lone Star Cell MTN is, for now, the all-time leading GSM Company in Liberia.

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