Lonestar Cell MTN boosts youth empowerment

Liberia’s leading and best Telecommunication network Lonestar Cell MTN, has disclosed here that the just ended 21 days of Ye’llo Care initiative have empowered Liberian youth from diverse institution of learning.


A press release issued Wednesday, 27 June says the Mobile Communication company narrates that over the last 3 weeks beginning June 1 – 21, they were able to celebrate the company’s annual employee volunteerism campaign which they often call 21 Days of Y’ello Care.

The release indicates that Lonestar Cell MTN recalled that the 2018 Ye’llo Care campaign included workshops and a career fair that geared toward providing young people with key skills necessary for entry into the workplace, as well as highlighting the impact ICT has on the future of work for young people.

In partnership with the Monrovia Consolidated School System (MCSS) and the Booker Washington Institute (BWI), the company hosted two workshops dubbed: “Employment Readiness” and “Preparing for an ICT Future,” all targeting young people in Monrovia and Kakata.

The company says a total of 200 students learned how to search for the right job to match their skill level; update their CVs and write winning cover letters.In addition, students were given tips on how to bring forth their best during interviews – including the right dress code, mannerisms and general questions to ask. Students were also guided on developing careers in ICT, what to expect, what qualifications are needed and the importance of ICT in the telecommunications industry.

According to Lonestar Cell MTN on June 21st the campaign climaxed with the MTN Y’ello Career Fair, which aimed to highlight and provide insight into what the world of work and employment will look like in a digital future.

The fair was a first of its kind across the MTN Group of companies, with all 23 Operating Companies (OPCOs) hosting a Career Fair in their respective environments making the MTN Career Fair the largest ever career fair.

The event, held at the University of Liberia Fendell Campus, gave 150 students, across all disciplines, an opportunity to hear how Bridge International Academies is making waves in the education sector with their innovative approach to education.

The MTN release further quotes the Deputy CEO Laureine Guilao as saying the “21 Days of Y’ello Care is our way giving back.” The Company’s Deputy CEO says this year was particularly exciting because they focused on the empowerment of young people in the markets the company serves.

“Young people are our future and as the world becomes more digitalized we are committed to ensuring that we play our part in providing the necessary tools to prepare young people for a competitive digital future,” the Deputy CEO continues.

The Y’ello Career Day ended a successful three weeks of staff volunteerism in Monrovia and Kakata, with a mission to bridge the digital divide and upskill the future workforce, future employers and leaders in the regions where Lonestar Cell MTN has a presence.–Press release.

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