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Lonestar -MTN Launches Employees Value Propositions

Lonestar-MTN has launched the Employees’ Value Proposition (EVP) which is part of the MTN Group’s response to its Group Culture Audit survey across the 22 countries it has operations.


The Group Culture Audit Survey is a platform where staffs are encouraged to express themselves on key issues affecting them and the organization. During this period, staff has the unrestricted freedom to express their views and opinions.

Recently at an annual Staff Appreciation Dinner held at a local hotel near Monrovia, Lonestar Cell, as member of the MTN Group see themselves as more than just a company; but a bigger family where people from different cultural backgrounds come together and contribute towards a common goal – being the Leader in emerging markets.

The results of the Group Culture Audit Survey were quite revealing, prompting MTN’s Group Head of HR Paul Norman to develop the “MTN DEAL” which is the Employee Value Proposition.

According to Mr. Norman, the EVP is a way of taking staff from the stage of disengagement to a stage of engagement, saying that the intent is to ensure that staff needs are a part of the strategic planning process of the Group and the various Operational Centers. He named Strength; Leadership Brand; Investing in talents; Globally Diverse Culture and Total Reward & Recognition, as the five fundamental pillars the EVP is built on.

The CEO of Lonestar Cell MTN said Management was implementing the fifth pillar, Total Reward and Recognition as he handed out several awards, certificates and gifts to various departments and individuals in appreciation for their hard work and going the extra mile during 2011.

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Lonestar Cell MTN’s CEO Mr. Mazen Mroue praised the staff for their contribution to the growth and development of the company in 2011.

Speaking at a ceremony to the EVP, which also coincided with the company’s Year End Staff Dinner Party, Mr. Mroue said Lonestar Cell MTN values each and every employee and encouraged them to see themselves as part of the family where care and appreciation will be part of the hallmark of the company’s operations.

For his part, the Human Resources Manager of Lonestar MTN, Mrs. Mornjay George Pratt said Lonestar Cell MTN will always appreciate its staff and invest in their talents.

She added that the MTN Academy has provided and continues to provide world class training opportunities for all categories of employees.

Mrs. Pratt said Lonestar Cell focus is to ensure that at all times, there is a pool of competent talents to fill vacancies as the need arise. “You the staff are our internal customers and we value you and your services. We will continue to offer you opportunities to advance yourselves (because) we believe that when you are equipped, it furthers the goals and development of the company,” Mrs. Pratt said as she co-launched the EVP.

With the sounds of beautiful renditions the Vibes Band, employees received many accolades for collective as well as individual efforts. The MTN Y’ello Stars winners for 2011 also received their medals as well as the various departments that performed outstandingly.

It was a joyous occasion witnessed by hundreds of family members and special invited guests. An early flavor of the evening was when Lonestar Cell MTN’s Corporate Communications Executive, Dr. Laurence Konmla Bropleh wooed the audience to a splendid rendition of the Christmas Song ‘O Holy Night’ which kept the audience on their feet.

The Hon. Emmanuel L. Shaw, Board Member of Lonestar Cell MTN who graced the occasion admonished employees to continue to strive for excellence as their services were appreciated by not just Management, but the Board of Directors as well.

It is no secret in Liberia that Lonestar Cell MTN is not only the Leader in converged telecommunications in Liberia and partner of choice for those seeking telecommunications services, but also the choice of competent and qualified Liberians seeking employment.

Lonestar Cell MTN was recognized in 2011 by the Government of Liberia as the Largest Taxpayer in the nation for the tax year 2010, receiving a certificate from Liberia’s President Ellen Johnson Sirleaf.

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